Designing brands with purpose
I'm Prajesh Shakya, a brand identity designer helping businesses discover and express their authentic identity through strategic design.
I started my journey in design over a decade ago, driven by a fascination with how visual language shapes perception and behavior.
Along the way, I discovered that the most impactful brands aren't just beautifully designed — they're strategically built. They understand their audience, occupy a clear position in the market, and communicate with consistency and intention.
Today, I work with founders, entrepreneurs, and established businesses who understand that brand is more than a logo — it's the complete experience of who you are. I combine strategic thinking with meticulous craft to create identities that don't just look good, but work hard for your business.
Years Experience
Brands Created
Countries
Client Satisfaction
What I believe
The principles that guide every project and decision.
Strategy First
Every design decision is rooted in research and strategic thinking. Beautiful design without strategy is just decoration.
Meaningful Simplicity
I believe in removing the unnecessary to amplify what matters. The best brands communicate clearly and memorably.
Lasting Impact
I design for longevity, not trends. Your brand should feel as relevant in ten years as it does today.
True Partnership
I work closely with my clients, treating every project as a collaboration. Your success is my success.
Let's create something meaningful
I'm always interested in working with ambitious brands.
Start a Project